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Last week, at the renowned Beauty Middle East Expo in Dubai, the hair industry witnessed an extraordinary spectacle organized by Madi International—the Wella Professionals R.I.S.E. Hair Show, featuring two of the world’s top stylists: James Earnshaw and Marco Firriolo. James, a multi-award-winning hair colourist and Wella Global Ambassador, is known for his bold transformations and digital influence. Marco, the Italian Wella Pro Artist, has built a reputation for modern commercial aesthetics and high-impact content. Their presence elevated the stage to a masterclass of creativity, education, and pure artistry.
ANT Management was privileged to select and provide a team of 15 standout models for the show, enabling a dynamic and diverse runway experience. For James’s segment, our models included Kate Kh, Sarah Diing, Rochelle, and Char — each bringing unique poise and high fashion energy. Under Marco’s creative direction, Anita, Claudia, and Joao Filipe delivered precise execution of the stylist’s signature looks. The live demonstration also incorporated top local Dubai talents: the duo Mike & Kals worked alongside Elina, Alina, Euno, and Joana; and the pair Maria and Ali had our models Mehrafza and Anna Z under their artistic direction. Meanwhile, Angel and Isabela brought their signature artistry to life, working with Chay and Kseniia D—adding another layer of diversity and creativity to the event.